An exciting and engaging technology, augmented reality offers some amazing digital marketing opportunities. Strong Coffee Marketing has been able to harness it with some pretty incredible results in a number of Edmonton and Alberta based augmented reality promotions. Not sure what it’s all about? Here’s an “official” definition…
“Augmented reality (AR) is a type of interactive, reality-based display environment that takes the capabilities of computer generated display, sound, text and effects to enhance the user’s real-world experience.”
Still not sure? Have a look at how we were able to use AR technology in an award-winning marketing campaign for Fort Edmonton Park.
