Predicting The Future With Google Trends

The internet is filled with useful tools designed to help make our marketing lives a bit easier. Some of the most useful ones come from a little company called Google. Google collects mountains of information about what people do online, what people search for, what they click on, etc. Google Trends is a free tool…

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How Not to Get Sued for Stealing Images from Google

Don’t steal images from Google. That’s it. Blog post done. Okay, that might seem harsh. But it’s true – you absolutely cannot just take an image you found on Google and use it on a blog post. Can you imagine being fined $8,000 for a crappy photo of Nebraska? Well, it happens. But it doesn’t…

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Marketing Lessons We Learnt From Hotline Bling

It’s always a good thing to learn from those who succeed and there’s a few marketing lessons we can learn from Drake’s Hotline Bling. Drake is smashing the charts these days and he’s kind of doing the same to the internet. Although it’s seemed to die down, the Hotline Bling video has been a pretty…

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McDavid vs. Eichel – 3 Cool Things From Twitter

Call us nerds but we love social media data. Monitoring social media trends and topic data and then tearing it all apart is lots of fun (to us anyways). We also love sports. When these two collide, we get pretty excited. Unless you’ve been living under a rock, you’re probably pretty familiar with Conner McDavid…

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A Tale of Two Trades – As Told Through Twitter

For those of us that love hockey trade rumors, the NHL Trade Deadline is an exciting and interesting day to monitor social media. In between my “real” work, I spent a fair bit of time over the past few days watching Twitter in an effort to find that one juicy trade tidbit that eventually blossomed…

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Facebook Tagging, Modified Text Options

When posting status updates you can use the “@” symbol to “tag” a person, page, or application name to the post. This will notify the person/page that they were mentioned and give them the opportunity to become part of the conversation. Until now, Facebook has chosen what text get’s hyper-linked when tagging a post. But…

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