3 Marketing Predictions Following The Legalization of Cannabis in Canada

Cannabis legalization has finally arrived here in Canada! Although the first few weeks have been relatively uneventful, there are still lots of questions around what lies ahead. From a marketing perspective, here are 3 things we anticipate will happen due to the legalization of cannabis: 1. A Rise in Cannabis Tourism Over the years, the…

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Proud To Present: Alberta Open Farm Days

Intro Our team recently launched a new website for Alberta Open Farm Days. Alberta Open Farm Days is a collaborative, province-wide, two-day event that gives Albertans a unique opportunity to experience the farm and understand where their food comes from. Opportunity We were given the opportunity to rethink the existing Alberta Open Farm Days website…

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Now Presenting 360 Degrees Of Content

So if you haven’t noticed from some of our posts on social media…we got a brand spanking new camera! It’s not just any camera though; it happens to be the LivePlanet 360˚ 4K stereoscopic camera, a state-of-the-art streaming device capable of doing a lot. Simply put, it’s 360-degrees of awesome – let’s talk about why!…

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5 Go-To Marketing Tools – 2018 Edition

The ever-changing digital landscape seems to produce a never-ending array of tools designed to make the lives of marketers a bit easier. While we love exploring new tools and seeing what they can do, it can start to become pretty time consuming and confusing. I often get asked about the tools we use here at…

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How To Influence A Foreign Election Using Facebook Ads

Please note: This article is satirical and for educational purposes. It showcases the strategies and tactics deployed by the Russian government to influence elections, including recently released screenshots of their ads and ad purchases. Want to overthrow a foreign leader you just don’t agree with? Or want to take those pesky superpowers down a notch?…

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Weekend Reading – Less is More, Data From Shortened Links and a Golden Success Story

Today we’ll look at how BBC News uses Instagram, what you can learn from a shortened link and a hockey social media success story. Let’s roll!

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Proud to Present: Fort Saskatchewan Public Library

Our team recently launched a new website for the Fort Saskatchewan Public Library. The ‘FSPL’ is a recognized entity in the Fort Saskatchewan community providing access to thousands of useful library resources and services to the city’s residents. Opportunity We were given the opportunity to redesign the existing Fort Saskatchewan Public Library website with the…

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Six Content Marketing Trends You’ll Probably Keep Hearing About in 2018

So we’re a few months into 2018 and it’s been a wild ride. There’s been plenty of shakeups and changes in marketing, especially in content marketing. We’ve said it before that content is one of the best investments you can make and in 2018, there’s new changes in how you create and distribute content that…

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