Marketing Mastery Hub

Your go-to source for expert tips, trends, and strategies in digital marketing.

  1. Featured image for “Social Media Marketing for a Small Family Restaurant”
    March 3, 2016

    Social Media Marketing for a Small Family Restaurant

    Instagram, Facebook, and Twitter are all great social media channels but which one’s right for your small family restaurant? That’s the million dollar questions isn’t it? Strong Coffee Marketing has put together…
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  2. Featured image for “Multiple Instagram Accounts: Does your business need them?”
    March 1, 2016

    Multiple Instagram Accounts: Does your business need them?

    Recently we went through how to use the new multiple accounts feature on Instagram. As with any significant feature change on a large social network, businesses and social media managers should consider whether…
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  3. Featured image for “Customer Fishing In The Digital Age – Keyword Strategies”
    February 22, 2016

    Customer Fishing In The Digital Age – Keyword Strategies

    If you’ve ever worked in the marketing industry before, you’ll have heard the saying “cast a wide net”. This is often accompanied with comment of “and narrow from there”. The premise is…
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  4. Featured image for “Instagram: How to Use the New Multiple Accounts Feature”
    February 22, 2016

    Instagram: How to Use the New Multiple Accounts Feature

    Instagram is 400 million users strong and continues to solidify its place in the upper echelon of social media’s finest platforms. Account switching for multiple accounts is now available on the Instagram app using…
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  5. Featured image for “5 valuable lessons about web analytics for business”
    February 10, 2016

    5 valuable lessons about web analytics for business

    As someone whose educational background is mainly built on traditional marketing, the rise in digital marketing has changed my perspective when approaching how I view the world. The ever-changing marketing landscape is…
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  6. Featured image for “How to Use Digital to Get Ahead in 2016”
    February 1, 2016

    How to Use Digital to Get Ahead in 2016

    How do you get a head in digital in 2016? That’s the question this month’s Digital Alberta’s meetup tried to answer, but … Have you ever been to a meetup? Well, if…
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  7. Featured image for “Things We Saw While Monitoring #theforceawakens Hashtag”
    January 20, 2016

    Things We Saw While Monitoring #theforceawakens Hashtag

    If you’ve read some of our other blog posts over the past few months, you’ll know that we enjoy collecting and analyzing social media listening data. Sometimes we come across really interesting…
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  8. Featured image for “3 Tips for Dealing with Negative Feedback on Social Media”
    January 10, 2016

    3 Tips for Dealing with Negative Feedback on Social Media

    Dealing with an unhappy customer is always a tough situation. Dealing with an unhappy customer in an online or social media setting can be an even tougher situation – given the brevity…
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