Keeping Your Retail Business Afloat During a COVID Christmas
As someone that’s spent more time in retail than in marketing, I can only imagine the stress that small retailers are going through. The good news is that all is not lost. Let’s take a look at a few low-cost ways to drive holiday sales in a lockdown world.
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A Look at a Simple Golf Course Tournament Package
Stay and play, weekend getaway, local history, family escape – regardless of the catchy name, the one thing that the most successful packages have in common is simplicity.
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5 Go-To Marketing Tools – 2018 Edition
The ever-changing digital landscape seems to produce a never-ending array of tools designed to make the lives of marketers a bit easier. While we love exploring new tools and seeing what they can do, it can start to become pretty time consuming and confusing. I often get asked about the tools we use here at…
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Weekend Reading – Less is More, Data From Shortened Links and a Golden Success Story
Today we’ll look at how BBC News uses Instagram, what you can learn from a shortened link and a hockey social media success story. Let’s roll!
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Weekend Reading – Grading Your Website, Holiday Augmented Reality and the Demise of the F Pattern
Looking for a way to pass the time this weekend? We’ve scanned the web and created a list of some of our most interesting content finds. Today we’ll look at a simple way to grade your website, holiday augmented reality in Calgary and how people view search results. Let’s roll! Does Your Website Get a…
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Weekend Reading – Fun Tourism Ads, Sponsored Content and Crappy Slogans
Today we’ll look at fun tourism ads, sponsored content for brands and a great way to create a crappy slogan for your brand… if that’s what you’re into…
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Weekend Reading – Buyer Personas, Micro-Influencers and Content Funnels
Looking for a way to pass the time this weekend? We’ve scanned the web and created a list of some of our most interesting content finds. Today we’ll look at buyer personas, micro-influencers and content funnels!
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Dissecting the @EdmontonOilers on Twitter
For the first time in the Twitter era, the Edmonton Oilers are in the playoffs. This isn’t exciting news for a lot of people, but it’s a pretty big deal for hockey fans around here. The Edmonton Twitter community has always been a vibrant place, and it will only get crazier as the Oilers move…
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