9 Digital ‘Things to-do’ When Expanding Your Business
You’re expanding. That’s great — and a sign of a healthy, growing business. Getting word out is a priority, but what makes the most sense? How can I begin to show up online in this new market, and how can I begin to generate new leads and business here? Is it as simple as putting…
Learn More
Pandemic Social Marketing 101
As the entire planet is in the midst of an economic shutdown, and businesses the world over being forced to close down and shut there doors to ‘flatten the curve’ of the COVID-19 epidemic, it’s no wonder businesses are at a loss of what to do for their digital marketing. Without clearly defined timelines on…
Learn More
Ad Fraud & How To Help Mitigate It
Year over year, digital advertising spend continues to grow as companies continue to shift marketing dollars to this growing medium. But as companies are pumping billions into digital ads, who is regulating everything? How rife are these ad exchanges with fake traffic and clicks, and further to that, in who’s best interest is it to…
Learn More
4 ways your business can leverage Spotify
You probably use Spotify to some capacity on a personal level, but have you thought about using Spotify from a business perspective? It’s time you started. Here are 4 ideas for how to use Spotify as a business or professional. First things first: if you plan to play Spotify in a business, commercial or public…
Learn More
6 Reasons to Start A Podcast for Your Business
Podcasts are really cool. Since 2005, they’ve grown to become one of the most powerful marketing and advertising streams, and sources of information. What is even more impressive is that the podcasting space is relatively young and still growing. There is plenty of potential and it comes as no surprise that they get talked about…
Learn More
Writing An Article, Step 3: Write
Now, finally, you’re ready to write the article. There are still a few things to keep in mind, so keep reading! Write Fresh When you write from your plan, never copy and paste. Always write it from scratch. Even if all you’re doing is writing down the exact words as you read them, you’re forcing…
Learn More
Writing An Article, Step 2: Plan
So you have your tone, you know what you’re writing about, and it’s time to write… right? Well, no. If you start writing now, you’ll get writer’s block, it’ll go slowly, and you’ll never feel like you’re done revising. Here’s what to do first. Plan Create categories for the things going in your article. Do…
Learn More
Writing An Article, Step 1: Tone
Writing an article can be tricky. Whether you’re representing a large company or tackling something quick for a small business, it’s important to make sure you’re on the ball and you know what you’re doing. To make the whole process easier for you, we’ve laid down a step-by-step process for you to follow while writing…
Learn More