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Rules for writing for the web are very similar to those for any kind of marketing copy – but yet, most online content...

The quickest way to kill your Facebook page is to try and sell something. Facebook is about social networking; there is rarely anything...

If you’re a new business and don’t have a presence on Youtube, you’re missing out. Youtube has recently eclipsed Yahoo, to take the...

With nearly 91% of all consumers having unsubscribed from an opt-in company e-mail, or fanpages you can likely relate to this rationale.  The...

E-newsletters are great marketing tools – they are targeted, simple to create, and free to send out. Building your database of e-mails however...

For many new businesses to Facebook, one of the most difficult things to do is build a Facebook fanbase.  To Facebookers, the more...

We recently had the opportunity to share with a number of technology-based startup firms a presentation on social media and how to approach...

Remarketing is new type of online advertising that is improving conversion rates significantly. Traditionally marketers had no way to follow-up with potential visitors...