Writing An Article, Step 1: Tone

Writing an article can be tricky. Whether you’re representing a large company or tackling something quick for a small business, it’s important to make sure you’re on the ball and you know what you’re doing. To make the whole process easier for you, we’ve laid down a step-by-step process for you to follow while writing…

Learn More

The Element Of Story

Stories are what drive the world. They inspire passion and progress, fuel empires and myths, and rouse wonder and war. They can also be used in marketing. But before you learn how to use stories, you should learn when to avoid them. If you know the rules, you can learn how to break them. When…

Learn More

A Beginer’s Guide to Writing Great Headlines

What’s the first thing anyone reads when they come across your post? – the headline. You need to have great headlines to get readers to click your links – but writing great headlines isn’t as easy task Writing Great Headlines: Here’s What You Need to Know 80% of readers never make it past the headline….

Learn More

Tips for Taking High Quality Photos for Your Website

After the written content for your website has been created, it is import to ensure that you are taking high quality photos that capture a person’s attention.  Here are some tips for ensuring that you get the best shot possible every time. Take low-resolution photos – because websites limit picture sizes, you don’t need to worry about having…

Learn More

Examples of Great Blog Content

The topic of blogging seems to come up a lot in our social media training workshops. The benefits of a quality blog are obvious – fresh content is good for your readers and your rankings. Blogs are easy to set up and even easier to update. We often tell people that if they can use…

Learn More

Starting a Blog – Picking Your Topic

It seems everyone wants to create the ultimate pit stop on the information superhighway…. many with the hopes of fame and fortune. Throw up a few interesting and engaging blog posts, sprinkle in some advertisements and collect your cheques. People will care about what you have to say and will soon be hanging on your…

Learn More

Get the latest tips and tricks in the digital marketing world straight to your inbox.