Marketing Mastery Hub

Your go-to source for expert tips, trends, and strategies in digital marketing.

  1. Featured image for “Social Media: Can your business keep up?”
    August 11, 2017

    Social Media: Can your business keep up?

    They say ‘If it’s not broken don’t fix it,’ but how true is that in modern day marketing? The Traditional Media vs Digital Media war continues, but things have indeed changed. 2017…
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  2. Featured image for “A Guide To Marijuana Marketing & Advertising”
    August 9, 2017

    A Guide To Marijuana Marketing & Advertising

    Please note: Due to the ever changing landscape on this discussion, this post is now out-of-date with proposed regulations.  We have written a new article here – The On-Going Marijuana Marketing Tug-of-War…
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  3. Featured image for “Top Tips for Making Your Photography Stand Out”
    August 4, 2017

    Top Tips for Making Your Photography Stand Out

    Creating a well composed, colour corrected, and captivating image in photography can seem intimidating, but it doesn’t have to be. By using a few easy techniques, you can quickly take your images…
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  4. Featured image for “It’s been 30 Days, So What Have I Learned?”
    July 20, 2017

    It’s been 30 Days, So What Have I Learned?

    Six months ago, I was determined to find a way to convince Strong Coffee to hire me as a summer student. It was the end of December, there was no job posting,…
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  5. Featured image for “Which Strong Coffee Summer Student Are You?”
    July 14, 2017

    Which Strong Coffee Summer Student Are You?

    Ever wonder about what the summer students are up to at Strong Coffee? You might have more in common with them than you think! Take this interactive quiz to find out which…
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  6. Featured image for “Advertising For A Kickstarter: What We Learned”
    July 4, 2017

    Advertising For A Kickstarter: What We Learned

    When it comes to laying it all out on the line, there’s no better example than launching a Kickstarter campaign for a product you’ve put your money, heart, and soul into. This…
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  7. Featured image for “What it is Like to Have your Photography Go Viral (43.1K Shares)”
    June 26, 2017

    What it is Like to Have your Photography Go Viral (43.1K Shares)

    A Romantic Couple Photoshoot with Pizza In 2015, a fellow student at the University of Lethbridge, Nicole Larson, reached out to me and proposed a hilarious idea. She explained that she wanted…
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  8. Featured image for “Four Free Colour and Typography Design Tools”
    June 21, 2017

    Four Free Colour and Typography Design Tools

    Colour and typography are two of the most important elements of graphic design. Colour and typography can drastically affect the entire tone and feel of a project—it is important for your selections…
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