Your go-to source for expert tips, trends, and strategies in digital marketing.
November 4, 2015How Not to Get Sued for Stealing Images from Google
Don’t steal images from Google. That’s it. Blog post done. Okay, that might seem harsh. But it’s true – you absolutely cannot just take an image you found on Google and use…Learn More- November 3, 2015
Marketing Lessons We Learnt From Hotline Bling
It’s always a good thing to learn from those who succeed and there’s a few marketing lessons we can learn from Drake’s Hotline Bling. Drake is smashing the charts these days and…Learn More - October 26, 2015
Learn About Influencer Marketing from Connor McDavid
It took 3 games but Connor McDavid got his first career NHL goal against Kari Lehtonen of the Dallas Stars – a tip-in off a shot from the point by defenceman Andrej…Learn More - October 13, 2015
5 Digital Advertising Lessons for the 2015 Canadian Election Candidates
It’s campaign season again, and just like the seasonal changing of the leaves and the inevitable cold to follow… so comes the parade of colorful political signs on lawns and lining of…Learn More - October 8, 2015
McDavid vs. Eichel – 3 Cool Things From Twitter
Call us nerds but we love social media data. Monitoring social media trends and topic data and then tearing it all apart is lots of fun (to us anyways). We also love…Learn More - October 2, 2015
Instagram Ads: Here’s How to Create a Campaign
Instagram Ads – they’re finally here! Instagram has transformed its boutique IOS-only app into a juggernaut of a social platform. It has grown a community of more than 400 million strong, according…Learn More - September 29, 2015
The CPM Model Is Broken
We hate CPM. Plain and simple. CPM’s or Cost Per Thousand Impressions is simply not a measurement that should exist for a digital marketing agency. Impressions on display ads are akin to…Learn More - September 22, 2015
A Beginer’s Guide to Writing Great Headlines
What’s the first thing anyone reads when they come across your post? – the headline. You need to have great headlines to get readers to click your links – but writing great…Learn More
