Marketing Mastery Hub

Your go-to source for expert tips, trends, and strategies in digital marketing.

  1. Featured image for “Augmented Reality Marketing & Promotions”
    January 20, 2014

    Augmented Reality Marketing & Promotions

    An exciting and engaging technology, augmented reality offers some amazing digital marketing opportunities. Strong Coffee Marketing has been able to harness it with some pretty incredible results in a number of Edmonton and…
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  2. Featured image for “Happy Holidays From Strong Coffee Marketing”
    December 19, 2013

    Happy Holidays From Strong Coffee Marketing

    The year has come and gone in the blink of an eye and as we reflect on 2013, we can’t thank you enough for being a part of another innovative and fun-filled…
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  3. Featured image for “Great Social Media, Great Responsibility: Staying Relevant and Invested in your Audience”
    November 18, 2013

    Great Social Media, Great Responsibility: Staying Relevant and Invested in your Audience

    Happy Monday! We apologize for our brief blogging hiatus during some reshuffling and hope you have been keeping up with us via Facebook and Twitter. It’s a busy time here at SCM,…
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  4. September 26, 2013

    Three Powerful Ways For Candidates To Use Online Advertising To Win Elections

    Recently in Edmonton, a total of 119 candidates put their names on ballots for mayor, council or school trustee as the municipal elections got underway.  There are also elections going on in…
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  5. Featured image for “Google’s (Not-so) Anonymous Placements”
    September 23, 2013

    Google’s (Not-so) Anonymous Placements

    For you avid Google Adwords users out there, you’ve likely come across the word “Anonymous” within the world of display advertising placements. We recently tried to find some placements for a client,…
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  6. Featured image for “Stop Ignoring Bing”
    September 15, 2013

    Stop Ignoring Bing

    When it comes to PPC advertising, there’s no denying that Google is the leader. But leaders can often take their position for granted and become complacent, which for me, is exactly what…
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  7. Featured image for “Facebook’s New Ad Platform”
    August 23, 2013

    Facebook’s New Ad Platform

    Oh happy days! Facebook has recently launched some HUGE updates to its Facebook ad platform, that not only make your ads better, but make designing and creating ads infinitely easier! For a…
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  8. Featured image for “Using Yelp’s Wordmap Tool With Google Adwords”
    July 5, 2013

    Using Yelp’s Wordmap Tool With Google Adwords

    Yelp recently launched a new tool over at Yelp Wordmap, and what this tool does is amalgamate the thousands of Yelp reviews out there and identify trends in word use on reviews,…
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