Marketing Mastery Hub

We recently had the opportunity to talk with a Facebook Advertising representative. It was quite informative and painted a few pictures of how to best optimize your facebook advertising. Below are a…

Surveys, polls, questions – whatever you call them, don’t underestimate their power as a way to gauge your audiences’ opinion and help with your marketing. New tools are making this easier than…

We have a testimonial! Rod Proudfoot, Fort Edmonton Park’s Director of Marketing & Business Development gives a run down on how SBX is performing on our online marketing services. What we are…

This makes me wonder if Facebook somehow copyrighted the word “like”.  Google recently announced that they added a “+1” button to Google Adwords ads.  Here’s how it works: Jim, who recently had…

A content plan helps you figure out what you want to say and when and how to say it. Keep Your Content Plan Fresh There are lots of reasons to plan out…

No matter how tightly packed and competitive a market is, there’s always some need that is going unfulfilled. Customer desires are endless, and positioning your product in a way that captures a…

Foursquare is on the brink of exploding into the social media market.  This GPS-based game has already amassed a large, tech-savvy following that business of all types can leverage to help gain…

The topic of blogging seems to come up a lot in our social media training workshops. The benefits of a quality blog are obvious – fresh content is good for your readers…