Great Social Media, Great Responsibility: Staying Relevant and Invested in your Audience
Happy Monday! We apologize for our brief blogging hiatus during some reshuffling and hope you have been keeping up with us via Facebook and Twitter. It’s a busy time here at SCM, and as autumn starts moving into winter and we all become swept up in the early stages of holiday chaos, it becomes more…
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Stuff We’re Trying: Visual.ly
Good morning everyone. Hoping the snow isn’t getting you down, spring is around the corner, or at least it should be… anyway, back to the task at hand. Today I’m going to share with you a really cool new tool that allows you to get a weekly infographic of your Google Analytics stats sent straight…
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An Interview With Golf Business Magazine
Hi everyone, today we’re pleased to share with you an interview our SBX’er Duncan McGillivray had with Golf Business Magazine. The magazine asked us to share our thoughts and experience on golf courses working with coupon websites like Groupon, Travel Zoo and Daily Deals. There is a lot of buzz around these websites to date, but…
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8 Keys to a Successful Social Media Strategy
Developing a social media strategy should be the first thing you do before taking a dive into the world of Facebook, Twitter and YouTube. Unfortunately, for a lot of organizations, this strategy can fall by the wayside in the race to set up profiles and post. Recent changes to social media algorithms and filtering options mean…
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Alberta 2012 – The Social Media Experiment
With less than 2 weeks to go before the provincial election I thought today was a good time to start looking through my options. I admit that in past I’ve voted for the political party logo and not the person. I compare it to cheering for my favourite sports team – ultimately I’m cheering for…
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A Busy Week at Strong Coffee Marketing
It was a busy week at Strong Coffee Marketing. Let’s have a look back at some of the highlights… We Win! The World Media Awards were announced on Saturday in San Francisco and we’re proud that our very own SirShanksAlot.com was named “Best Sports Blog”. We started SirShanksAlot way back in 2004 and it’s still…
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Stuff We’re Trying – Pinterest
It took me just over a month but I’ve settled on my new social project for the year – Pinterest. It had been on my radar last year but I just never really got around to having a look at it. I’ll typically explore new platforms so I can become better versed in them in case a client has questions so I figured it was a good time to sign up. Up until very recently, Pinterest was relatively unknown. Time Magazine listed it in their list of “50 Best Websites of 2011” in August and the site has started to get some real buzz over the past few weeks.
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Edmonton’s Top ‘Social’ Attractions
Edmonton is home to a vibrant social media community. We like to talk about everything… from the Oilers to local restaurants, from the weather to politics, and everything in between. A lot of Edmonton’s attractions have entered the social media game and many of them are attracting some serious attention. Let’s have a look at…
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