Your go-to source for expert tips, trends, and strategies in digital marketing.
October 26, 2015Learn About Influencer Marketing from Connor McDavid
It took 3 games but Connor McDavid got his first career NHL goal against Kari Lehtonen of the Dallas Stars – a tip-in off a shot from the point by defenceman Andrej…Learn More- October 13, 2015
5 Digital Advertising Lessons for the 2015 Canadian Election Candidates
It’s campaign season again, and just like the seasonal changing of the leaves and the inevitable cold to follow… so comes the parade of colorful political signs on lawns and lining of…Learn More - October 8, 2015
McDavid vs. Eichel – 3 Cool Things From Twitter
Call us nerds but we love social media data. Monitoring social media trends and topic data and then tearing it all apart is lots of fun (to us anyways). We also love…Learn More - October 2, 2015
Instagram Ads: Here’s How to Create a Campaign
Instagram Ads – they’re finally here! Instagram has transformed its boutique IOS-only app into a juggernaut of a social platform. It has grown a community of more than 400 million strong, according…Learn More - September 29, 2015
The CPM Model Is Broken
We hate CPM. Plain and simple. CPM’s or Cost Per Thousand Impressions is simply not a measurement that should exist for a digital marketing agency. Impressions on display ads are akin to…Learn More - September 22, 2015
A Beginer’s Guide to Writing Great Headlines
What’s the first thing anyone reads when they come across your post? – the headline. You need to have great headlines to get readers to click your links – but writing great…Learn More - September 10, 2015
Social Media Monitoring with NUVI and Tour of Alberta 2015
A week of grueling cycling across Northern Alberta for the Tour of Alberta 2015, or #TOA15 for short, has wrapped up. Dutch cyclist Bauke Mollema pulled out the top spot on the…Learn More - September 1, 2015
Content Creation 4 Tips to Transcend Industry
It doesn’t matter which industry you’re in, if you have engaging and worthwhile content, the audience will follow. Content creation is one of on the most time consuming process in digital marketing.…Learn More
